SERVICES

In an industry that ENCOURAGES you to follow, it is an act of rebellion to FIND YOUR OWN WAY. 

Investing in creative, strategic branding solutions allows you to take control of your career and your future, no matter where you’re starting or where you dream of going. That means no more relying on salon owners to promote you, no more playing small, and no more blending in. If you’re eager to take control of your business, branding & marketing are the tools you need to add to your kit.

VISUAL IMPACT

Perfect for: Emerging or established stylists, educators, or salon owners ready to elevate their visual presence

Transform your brand's visual presence with strategic creative direction that positions you as the premium choice in your market.

PACKAGE INCLUDES:
Creative Direction 
Visual Identity 
Social Media Templates 
IG Grid Design 
Brand Style Guide

Investment: $4,000
Timeline: 4-6 weeks

BRAND FOUNDATION 

PACKAGE INCLUDES:
Brand Strategy & Messaging 
Visual Identity 
Content Strategy 
Social Media Templates 
Brand Style Guide

Investment: $6,500
Timeline: 8-10 weeks



A complete brand transformation for those serious about strategic positioning and stand-out visuals.

Perfect for: Stylists, educators, or salon owners ready for a complete brand evolution and premium positioning.

DIGITAL PRESENCE

PACKAGE INCLUDES:
Creative Direction 
Visual Identity 
Social Media Templates 
IG Grid Design 
Brand Style Guide
Custom Website Design & Development
(CHOOSE 1-of-3 website packages built in Showit)
Desktop & Mobile-optimized design
Booking integration ready 

Investment:
+ SINGLE PAGE: $7000
+ 3 PAGE: $8500
+ 5 PAGE+: $10,000+


Visual identity development + website that converts visitors into high-value clients.

BEYOND THE CHAIR

PACKAGE INCLUDES:

Brand Strategy & Messaging 
Visual Identity 
Content Strategy 
Social Media Templates 
IG Grid Design 
Launch sequence creative assets 
Launch Content Calendar
Brand Style Guide
Landing page design (additional web pages can be added for additional cost)

AVAILABLE INCLUSIONS BASED ON TYPE OF LAUNCH:
Curriculum writing with Adult learning theory
Presentation development
Digital & printed collateral design
Packaging design 
Merch design & sourcing 
Shopify development
Course build
Email marketing & sales funnels
Video editing 
Launch campaign production
+ MORE

Investment: $12,000+
Timeline: 12+ weeks


 

Strategic brand development and launch support for hairstylists expanding into education, products, or coaching.

Perfect for: Experienced stylists launching education businesses, product lines, or coaching services

CUSTOM MERCH DESIGN

PACKAGE ONE: THE CAPSULE

CONCEPT IDEATION
MERCH INSPO BOARD
ONE GARMENT DESIGN
TWO STICKER DESIGNS
MOCK-UPS
PRINT & ITEM SOURCING
PRINT-READY FILES

Custom branded garments and accessories that tell your brand story and make your clients immediately add-to-cart. 

PACKAGE TWO: THE COLLECTION

CONCEPT IDEATION
MERCH INSPO BOARD
TWO GARMENT DESIGNS
TWO STICKER DESIGNS
ONE ACCESSORY DESIGN 
MOCK-UPS
PRINT & ITEM SOURCING
PRINT-READY FILES



$2500
Timeline: 2-3 weeks

$4000
Timeline: 3-4 weeks

Custom branded garments and accessories that tell your brand story and make your clients immediately add-to-cart. We'll work together to develop pieces that show off your brand's unique personality and aesthetic (plus are cute AF). I'll also give you a hand in sourcing the right items and printer for your pieces.

THE PRODUCTION

PACKAGE INCLUDES:
Creative Brief & Concept Development
Mood Board(s) Creation
Shot List
Day of Agenda
Styling & Direction
Sourcing 
On-set art direction available for an additional day rate + travel fees

Investment: $3,500
Timeline: 4-6 weeks + photographer timeline 



Your brand shoot isn't just about getting pretty pictures—it's about creating visual assets that best represent your brand, reinforce your brand positioning, and speak directly to your ideal clients. 

Perfect for: Anyone looking to elevate their visuals and media 

Creative retainer 

PACKAGE INCLUDES:
  • Monthly creative direction calls (or voice notes) to plan visuals, campaigns, shoots, or anything you’re brewing up
  • Branded social graphics, assets, or content templates — done for you, ready to post 
  • Consistent visual identity check-ins — so your brand always stays cohesive, relevant, and trusted
  • Priority booking — my retainer clients jump the line
  • Showit updates - Making sure that your online presence is up to date
  • Ongoing brand support — I’m your extra brain (and taste level) when you need it most


My Creative Retainer Package is for hairstylists, educators, and salon owners who want ongoing creative support. When you’re busy behind the chair, your branding, visuals, and content shouldn’t slide into chaos. That’s where I come in — think of me as your in-house brand team, ready to step in and create what you don’t have time to.

This is not one and done kind of support. It’s your creative safety net — so you can stay booked, trusted, and on-brand without the stress.

Investment: $1500/month (3 month contract), $1800/month (month to month)


CLIENT LOVE NOTES:

"Nicole not only captured everything that I wanted to say with my brand, she went above and beyond and took my brand to a place in its design that completely captured me, my brand and all of my goals. I feel SO MUCH more confident and cohesive with my messaging."

JENNESSA COUTURE, @NESS.COUTURE

Nicole got right inside my brain and created branding that was exactly what I wanted without even knowing I wanted it to look like that. Her passion for what she does is contagious and gets you so excited. 

MEG CHASE, @MEGCHASEHAIR

If you found Nicole AND she has availability for you?!? You better reserve her fast because she is not going to be open for new clients for long. I have never paid for a service like this before and it has changed the legitimacy of my business & how I will be showing up in it. Nicole took some vague ideas and built me a theatre I will be proud to stand in daily. 

SAM VALENTINE, @ONEBROKEACTRESS

Nicole is a gem to work with. I got tired of DIYing my branding and decided to invest in Nicole for my website, logo, and brand kit. She asked the right questions to get my vision out of my head and she was able to interpret my vibe so well. Each step of the process was laid out and made clear for me. I love my new branding and finally feel put together in my marketing.

SPENCER LAINE, @SPENCERLAINEARTISTRY

Your visual identity is so much more than the sum of your brand kit. It is the personality and emotion that it creates when everything clicks and is consistently on brand. 

This is where real trust is built, when you can make people feel something and they always know what to expect from you. 

 Your audience doesn’t remember hex codes. They remember how your vibe makes them feel — and if they trust you enough to book.

The Social Setup is for hairstylists who want an Instagram that works like a brand, not just a series of individual posts.

Inside, you’ll learn how to:
  • Craft an overall visual story that feels true to you
  • Plan content that aligns with your big-picture brand
  • Understand your audience’s biotypes — so you create posts they actually care about
  • Repurpose your best ideas, instead of reinventing the wheel every week
  • Show up consistently without burning out.



THE SOCIAL SET UP

$47

Your hair skills deserve better than a half-baked feed

Your audience doesn’t remember hex codes. They remember how your vibe makes them feel — and if they trust you enough to book.

The Social Setup is for hairstylists who want an Instagram that works like a brand, not just a series of individual posts.


Inside, you’ll learn how to:
  • Craft a visual story that feels true to you
  • Plan on-brand content that aligns
  • Understand your audience’s biotypes so you create posts they actually care about
  • Repurpose your best ideas, instead of reinventing the wheel every week
  • Show up consistently without burning out.