Behind The Brand
Our comprehensive approach covers everything from brand strategy and visual identity to website design and launch planning - turning your creative vision into a profitable beauty brand that makes an impact.
BOLD VISION
We believe in thinking beyond boundaries. Every stylist has the potential to build something extraordinary - we're here to transform that potential into reality.
INDUSTRY AUTHORITY
Our deep beauty industry expertise informs every decision. We know what works and how to bring it to life.
AUTHENTIC IMPACT
We build brands that reflect your unique story and help you stand out as your true self, making a real impact in the beauty space, your way.
WE APPROACH EVERY PROJECT WITH:
WHAT WE VALUE MOST IS YOU.
With decades of experience in professional hair, we get your business. We believe in the power of the hairstylist to make magic both behind the chair and beyond. It is our mission to set hairstylists up for their version of success by helping them stand out with elevated design that doesn’t just look really f*cking good, but connects with their audience and speaks directly to the people who need them the most.
I found myself in this industry by total accident, but the journey it put me on was anything but. After a short stint in college I decided on a whim to enroll in beauty school. I had never once thought about being a hairstylist, but had no other plans, so beauty school it was.
MEET NICOLE
founder / MOM / CAPRICORN / GENERATOR
I found myself in this industry by total accident, but the journey it put me on was anything but. After a short stint in college I decided on a whim to enroll in beauty school. I had never once thought about being a hairstylist, but had no other plans, so beauty school it was.
Some years behind the chair and a baby later my journey led me to working in education and training for some of the biggest professional brands in our industry (Sexy Hair, DevaCurl, ColorProof Evolved Color Care, Pulp Riot to name a few). I loved every minute of it and became truly obsessed with helping hairstylists grow their skills and increase their confidence with the education I was tasked to create. All I truly wanted was to see hairstylists succeed and smash their fucking goals.
In 2017 I made a big pivot into freelance consulting, and expanded my scope of services to not only education development but branding, marketing, social media, and art direction. In 2020 during the height of the pandemic I took the biggest risk of my life and started this business I am running today. My goal is to help as many hairstylists as I can find their path in this industry, gain the confidence they need to get there and make them look good in the process.
Some years behind the chair and a baby later my journey led me to working in education and training for some of the biggest professional brands in our industry (Sexy Hair, DevaCurl, ColorProof Evolved Color Care, Pulp Riot to name a few). I loved every minute of it and became truly obsessed with helping hairstylists grow their skills and increase their confidence with the education I was tasked to create. All I truly wanted was to see hairstylists succeed and smash their fucking goals.
In 2017 I made a big pivot into freelance consulting, and expanded my scope of services to not only education development but branding, marketing, social media, and art direction. In 2020 during the height of the pandemic I took the biggest risk of my life and started this business I am running today. My goal is to help as many hairstylists as I can find their path in this industry, gain the confidence they need to get there and make them look good in the process.
FAQ'S
Yes, the intensives can be paid in two payments and custom packages default to a three month payment plan.
I specialize in creating custom and semi-custom Showit websites with options for third party integrations.
I do, but not on their own. Your brand needs more TLC than that.
1000%, just complete my inquiry form and we can hop in the DMs to chat or schedule a discovery call to create the best custom package for your needs.
I'm a long-term relationship kinda gal and would love to be a consistent part of your team. DM me on IG and let's chat about how I can support.